We provide training, coaching and consulting for small business owners that want to grow their companies by better serving the lucrative and often under-served older consumers … Baby Boomers and Seniors.
Our programs and services are created specifically to help established companies dominate their local market by:
- Identifying the customers they can best serve with their products and services.
- Reaching more of those customers effectively; proven methods with a high ROI.
- Establishing long-term relationships that net repeat purchases and referrals.
- Helping more older customers and families; greater overall impact on your community.
This focus provides a firm foundation for the long-term health and growth of local businesses, allowing a higher and more predictable income, and helps owners create a legacy for families or employees.
Reach and serve your best Boomer customers better. Call (865) 236-1247
Focus and Services
Our main focus is on home remodeling professionals who are well-established in their communities and are actively performing aging in place or accessible home remodeling for older customers.
Some of the services we provide, include:
- – Coaching & Training Programs
- Marketing, Sales & Business Process Training
- Customer Experience Training
- Boomer & Senior Marketing Consulting
- Small Business Coaching & Training
- Baby Boomer & Senior Marketing
- Marketing & Sales Educational Training
- Small Business Marketing Consulting
- Customer Experience Training
- Digital Marketing
- Local Media Relationships Consulting & Training
- Consumer Education Programs & Training
What you need to know
If you know anything about the Boomers (and, we assume you do, since you’re here), you know they have the most spending power of any generation in the history of the U.S. – and they are not afraid to use that available money for what they want or need.
They are looking for answers, solutions, and the products and services that each of you provide in your own small business. BUT… sadly, there is a down side.
With such a large number of people growing older, the truth is they are going to need help at some point. That’s where you and your small business come in. (and we do, too.) You can make such an amazing (and lucrative) difference in your own community, by ethically and morally doing the “greater good” in servicing this demographic correctly as the needs of the boomer continue to grow across the U.S. and the world.
You can be a part of the solution. You can make more profit. You can make a bigger difference in your community.
Call (865) 236-1247 today to learn how we can help you
Who we are
Aaron is a small business owner, architect, speaker, author, Certified Aging in Place Specialist with NAHB, as well as business coach & passionate entrepreneur. Aaron has been a licensed architect since 2003, owned his own firm since 2009 at ADM Architecture. He’s is a true gentleman in all he does, both in business and in his personal life. He believes in “paying it forward” and giving back.
Aaron has been featured nation wide over the last 4+ years in multiple interviews on national radio shows and web-based podcasts, and has hosted national radio shows and podcasts as well. Aaron was interviewed and selected over multiple other applicants – he was invited to Japan to be featured on a TV show as the ONLY architect/designer IN THE WORLD to be featured on this TV show about the aging population to discuss aging technology and home health in Tokyo in the fall of 2014.
Aaron was previously the co-host of a national Seattle am radio & later a web-based radio show “Encore Living Radio” for over 2.5 years, and is currently the co-host of our own BOOMING! Your Bottom Line.
Personally, Aaron is a loving father of a 10 yo boy and 7 yo girl, a baseball coach, and philanthropist in his community. He has been a Big Brother, and a basketball coach for Special Olympics. He is an active Rotarian who is currently working on a youth center in Gondar, Ethiopia as well as a domestic violence shelter for women in his own home town of Poulsbo, Wa. outside of Seattle.
In 2012, prior to starting his work with BYBL, he launched his own separate website around “Aging in Place” and “Empowering Housing” solutions as a design consultant, speaker, coach, published author and trainer, at www.EmpoweringTheMatureMind.com.
Mark Hager is an aging in place thought leader and advocate, small business owner, business coach, local marketing guy and entrepreneur.
Mark and his work in aging in place has been cited in numerous studies, interviews, programs, books, magazines and publications. He’s been referenced in research performed at major universities across the globe. (He’s even in a few text books!) He’s consulted with many tech startups in the aging space, personally counselled hundreds of business owners over the years and even consulted with the Dutch government on a program to help startups in Denmark bring their aging in place products to the States.
Before becoming a host on Booming Your Bottom Line, Mark founded AgeInPlace.com , a resource for Baby Boomers, older consumers, business owners and organizations to learn more about the aging in place movement. As well as, Age In Place Small Business, a resource for business owners to learn about serving aging Boomers, growing their companies and having a more meaningful effect on their communities.
For 15+ years, Mark has worked with small business owners to help them make the Internet and local search pay off in the form of leads for their companies. He’s consulted and worked with businesses ranging from 1 to 300 employees.
Mark is married to a wonderful woman and father of 5 amazing kids (2 grown boys & 3 girls at home). They make their home in the Great Smoky Mountains and it is the place he would always prefer to be. He volunteers with Scouts and several local charity organizations.
›› Contact us today to start growing your business. Call (865) 236-1247